A new study was published by Packaged Facts entitled Food and Beverage Packaging in the US: Consumer Perspectives which analyzes the shifting and emerging trends in food and beverage packaging. There were 5 key trends identified which include:
Millennials: This group tends to like fresh, less processed foods as demonstrated by their preference for fast casual restaurants that offer freshly prepared foods as well as shopping the perimeter of grocery stores where fresh, non-packaged foods can be found
Smaller packages are a big trend in packaging: One and two person households represent 61% of all U.S. homes and package sizes targeting this demographic has become a major trend. Formats include single-serve packaging, meals for two, multi-packs of individual portions and resealable packaging. I’d like to focus on this particular point for a moment as it happily coincides with a push we, here at Genpak, have been focusing on. Check out this brief video on just what I mean.
Packaging for convenience: Packaging with features such as ease of opening, resealability, portability, light weight and easy dispensing are packaging benefits that influence consumers’ purchasing decisions.
See-thru packaging can boost sales: Marketers and food operators are placing their products in packaging that enable clear visualization. This transparency piggybacks on consumers desire to see how foods look and produced. This transparency by producers builds consumer trust and goodwill.
Eco-friendly packaging growing: Improved recyclability and sustainability will become ever more important for packaging.
I found these trends interesting as it is almost like reading right from our playbook.
I don’t know about you, but if there’s one thing that ruins my half rack of ribs lunch meal, it is warm coleslaw. Not sure where or when it happened, but I absolutely love coleslaw. It hits the spot when scarfing down those ribs. However the slaw always ends up lukewarm or worse yet, it’s migrated into the ribs making them more messy than ribs already are. Same deal with the baked beans. The food packaging my rib place uses just doesn’t seem to do the trick. They always seem to jump from their home compartment into the ribs. Yuk. Why bring up this seemingly obscure topic? Well obviously because Genpak has the solution! Check out this video demonstrating our 203CO temperature control capabilities. It’s pretty neat stuff.
How “cool” is that? If this looks like something you want more information on, just follow this link. From it, you can read a little more and also order free samples to test for yourself.
Have you ever spent your hard earned money on the latest gizmo, gadget or widget only to realize that the gizmo, gadget or widget you have been using for years is just as good or in some cases, better? I can’t tell you how many times I’ve purchased things in the past that I thought would work better, fit better, look better or just plain be better, only to be disappointed. Now to be fair, some of that could be attributed to the fact that I’m a poor shopper to begin with, which probably explains why I have so many pairs of shoes that don’t fit or how the people at the returns desk of our local retail shops are on a first name basis with my wife. But, that does not always apply. Many times the latest item is not really all that it’s cracked up to be.
I think that is definitely the case with the so called tamper evident packaging that has flooded the food packaging marketplace. So many designs that, in the end, really do not provide a true tamper evident solution. What they do provide is a more expensive package. Some are overly complicated, some require special equipment to use and some end up with extra pieces to be thrown away. I think sometimes companies are in such a rush to design a better mouse trap when all the time the solution is sitting right in front of them.
Take for example, our Hinged Deli Containers. Unquestionably they are the best selling line of clear hinged containers on the market today. Our sales continue to grow even with all these competitive, complicated contraptions entering the market. How is this possible? Easy, we in conjunction with our customers, have simply reviewed the current AD Deli line and how they are used. In every case, our customers place labels on the container. One for nutritional values and the other usually containing their brand message. So the suggestion was derived that the label become the tamper evident mechanism. Labels must be used anyway for retail shelf applications, so why not let them serve two functions? Makes total sense doesn’t it? Why pay more for overpriced, complicated designs, when you can continue using the packaging that has worked so well for so long? Our customers have embraced the solution and are enjoying the savings of not needing switch out their lines for something that doesn’t really work anyway. Check out this brief video demonstration showing exactly what I’m talking about.
One of the many traits that sets Genpak apart from the rest is our willingness to solve customer food packaging problems. Many of our best selling items have been born from problems brought to us by our valued customers. Vented containers, close-off packaging, decorated containers and leak resistant food packaging are just a few that immediately pop to mind. Today though I’d like to tell you about a particularly daunting problem that was presented to us by a very good customer who specializes in Mexican foods. Their business model included both dine in and take out customers. As their take out business grew, they recognized the need for a special kind of packaging that would allow them to include their very popular taco salad menu item as a to go option. Anyone who has ever ordered a taco salad knows, the shell is brittle and can easily break. The customer was already using our LAM09 plate as their base but needed something to protect the shell. Long story short, we developed a high dome, very steep walled lid that worked perfectly.
Here’s a quick video demonstration of that lid in action!
If that looks like something you’d like try, just request some free samples of our 93888 lid with a LAM09 plate.
Need one of our friendly sales representative to contact you? No sweat, just complete this quick form and we’ll get right on it!
I don’t know about you, but my kids absolutely can’t stand it when their food items touch one another. From their reaction, you would think that when green beans touch mashed potatoes, it would create a dangerous compound that if weaponized would end all of mankind instantly. This food touching issue bothers them so much that they take one food item at a time during dinner at home. They’d rather have something that has cooled way down versus a bean that God forbid, has touched the applesauce. I’m not sure what has caused this extreme hatred of food touching, but it’s a real thing. It’s not just kids either. I know plenty of adults who feel the same way. Probably with good reason. I mean look at this slop that I’m sure once passed for a really nice meal. Unappetizing to say the least.
As you may have guessed, Genpak has a solution to this very real problem. No more will your celery sticks be bathed in chicken wing juice, no more will the green beans be co-mingling with the applesauce and no more will anything be touching that extra condiment cup. The 203CO solves all those issues. Its unique, one of a kind design completely closes off each compartment ensuring your three course meal will not end up a stew. For the skeptics out there, we’ve prepared this very brief video demonstrating the awesome benefit the 203CO will provide!
If you like what you see and want to talk with one of our friendly sales professionals, just click this link and we’ll get right on it.
For customers who are ready to take that leap into compostable food packaging, it is important to do research before you place that order. By now you have probably already determined your new fiber based packaging is going to be more expensive, and might be shopping for your best choice…which you should be doing! However, like most things in this world, you get what you pay for, and fiber based food packaging is no different. Here are a list of things that you should be looking for when shopping for fiber based food packaging.
Third party certification that the product is in fact, compostable. Do not accept letters from the company itself. They are meaningless. The BPI is the generally accepted authority in the United States on third party certifications. If it’s not BPI certified, you have no way of knowing if the claims are true.
Be sure the features you are used to in your traditional packaging are still there with the fiber option. Features such as stacking rims and closure types are important for hinged containers while lid fit is important for dinnerware items.
Test to make sure your food products will in fact perform well with fiber based food packaging. Ask your potential supplier for their Cobb Test results which is a test of liquid absorption rates. If they do not have them, they probably do not want them listed. Fiber tends to absorb liquids which results in a soggy container. The lower the Cobb test results, the better your container will work.
As you may have guessed, here at Genpak we offer the absolute, top of the line products when it comes to fiber based food packaging with our Harvest Fiber product offering. We also like to back up our claims visually whenever possible.
If you like what you see and would like to have one of our friendly sales professionals contact you, just click here and we’ll get right on it!
It’s no secret that the number one complaint from consumers, regarding take-out food packaging, is when their food spills out on the ride home. How often has that happened to you? You’ve got a great meal from your favorite restaurant and are driving home to enjoy it only to see that some of it has spilled out the side gaps. That was, in fact, the number one pet peeve from an on line survey we conducted.
At Genpak, we think you should get every last tasty morsel of your meal. That’s why we engineered our containers better than the rest. Our containers will not promote accidental spilling, unlike the other guys. Like most things in this world, you get what you pay for. Yeah our containers sometimes are not the cheapest containers out there. But consider the messy alternative.
We like to back up our claims with proof. Check out this short video demonstration showing how well our container holds food in.
Seeing really is believing isn’t it? To learn a little more about our leak resistant packaging, click here.